Jeir Creek Wines
Our Client
Jeir Creek is a beautiful winery estate located in Murrumbateman, NSW. As a premium, family-owned business established in 1984, they offer wine tastings and tours. The team approached us with a need to establish an identity through effective branding and a modern and contemporary website that would represent their refurbished brand identity.
Their Challenge
Jeir Creek had an outdated logo that didn’t align with their vision. Their website was not visually appealing and their online presence was not widely acknowledged. Being a brand that has such a long and impressive history, their logo and website seemed to dim their relevance and exquisiteness.
Our Action
Our team collaborated closely with the client to develop a fresh Shopify website with a clean design and an easy navigation system. Our team worked on sections including:
Branding
By simplifying and building a consistent brand, we were able to showcase the client’s values better and maintain a professional look and feel, through its online presence and products. The new logo aims to represent Jeir Creek as a pinnacle producer of premium wines. The use of the coat of arms provides Jeir Creek with a touch of historical relevance. The bluebell flower is one feature that transitioned from their old logo. As the floral emblem of the ACT, its regional symbolism resonates with locals, making them feel at home. With the creation of their new brand guidelines, our team was able to build on their identity with consistency.
UI/UX Design
We wanted to ensure that Jeir Creek received the major makeover it required by giving them a more contemporary look with a whole new colour scheme. We used a vinaceous colour and other shades of maroon to give the website a royal yet sophisticated look. Additionally, we added images & videos of their winery to showcase the beauty of Jeir Creek.
Website Development
We used Shopify to create a website with better navigation for customers to shop for Jeir Creek’s variety of wines and added a booking form that was linked directly to their system. With the development of Jeir Creek Wines' vision and needs complete, we were eager to go live and showcase Jeir Creek’s true potential to the world.