Doggo Days
Our Client
In response to a growing concern within the canine community, Sarah, the Head Dog Trainer at Canine Calm along with Josh and their dogs, Lushka and Lui, embarked on a pioneering initiative to alleviate the considerable challenges faced by dog owners.
Their Challenge
Their astute observation unveiled a prevalent struggle among dog owners in managing their pets' well-being, particularly when it came to securing reliable care and exercise routines. Recognising the need for a comprehensive solution, Sarah envisioned a program that would redefine pet care standards and the team approached us with their plan to create a hub for pet lovers to provide various dog care services to the public across Canberra and eventually throughout Australia called Doggo Days!
Our Action
With their eyes set on launching Doggo Days, our team decided to take the project to ensure their vision was truly met.
Throughout the project, we worked on multiple facets of the business
including:
Branded Design
Our team conceived and crafted a suite of distinctive icons to amplify the identity of Doggo Days, making each service easily recognisable through minimalistic line art design.
UI/UX Design
Before delving into the intricacies of website design, our team took a strategic step by restructuring the existing content. This involved not only refining the content but also actively participating in the design of the user journey process. The project's success hinged on the early creation of a unique user experience that precisely met their requirements.
Once the site map received approval, the transformative journey began with a comprehensive revamp of the homepage followed by inner pages. The implementation of HTML development played a pivotal role in granting the team a deeper understanding of the site's functionality, acting as a valuable precursor to the subsequent backend development phase.
Custom Web Development
We employed Craft CMS to construct a future-proof website, providing the team with the ease of updating content, imagery, and other elements. The development of the Doggo Days dashboard demanded an advanced and carefully considered approach.
We crafted a streamlined profile to furnish the Doggo Days team with essential information, encompassing contact details, location, services, pets, dietary requirements, and more. This strategic approach allowed the team to mitigate risks and ensure optimal utilisation for both providers and users within the system.
SEO
Once the website went live, our team boosted the visibility of Doggo Days to the public online thanks to SEO. With meticulous keyword and backlink research and implementation, our team continues to push Doggo Days up the search rankings day-by-day.
Our Results
With the aid of our services and comprehensive training documentation, we remain committed to supporting the team at Doggo Days as their business thrives in the Canberra market. The journey is ongoing, and our partnership continues to evolve, contributing to the growth and success of Doggo Days within the pet care landscape.
