Paramount Creations – Digital Marketing
Our Client
Paramount Creations Canberra are renovation experts who create dream houses for their clients. Whether it be kitchens, bathrooms, or laundries, their quality renovation services will bring your perfect design to life. They aim to have the happiest clients in Canberra by having great communication and jobs done by qualified tradesmen for a reasonable price.
Opportunities for Growth
Paramount Creations started as a small, local business in the Canberra market. This meant that they had almost no visibility on search engines and no proper online setup. They needed to get traffic flowing to their website for the chance to showcase their superior work to potential clients, and to increase conversions.
Our SolutionÂ
Search Engine Optimisation
- Our SEO campaign bought Paramount creations to the first page of Google, increasing organic traffic significantly
- Local SEO strategies increased relevant local traffic to the website
- Targeted keyword strategy and planning
Pay-Per-Click Advertising
- PPC campaigns were used to raise brand awareness and increase leads
- We optimised local campaigns by targeting specific target audiences to reach relevant people at every stage of the purchase journey
- Our remarketing strategies focused on staying at the top of clients’ minds until conversion with retargeted advertising
Custom Website Design & Development
- We created a new high-converting website to drive traffic to, and give them a great first impression of Paramount Creations
- We restructured the website content to improve user navigation
- Improved user experience overall earning a growth of more than 500% total website users
- We added engaging content to the website to increase website conversions by 350%
Our ResultsÂ
- 529% Growth in Total Website Users
- 247.3% Increase in Organic Traffic
- 700% Increase in Keywords Indexed
- 350% Increase in Website Conversions
Strategic Digital Marketing
Full service ad campaign management, optimisation & distribution
Strategic Digital Marketing
Engaging ad designs & copy content tailored to the target audience
Strategic Digital Marketing
Dynamic, data-driven campaign development, designed to convert
