Celi Electrical
Case Study

From Wix to Wow


Our Client:

Celi Electrical is a trusted electrical company operating in the ACT and surrounding region. Despite their high-quality service, they were having issues finding new leads online however. Celi Electrical had a Wix website, but it wasn’t doing much in terms of generating the traffic or conversions they needed. The website design & structure were not optimised for search engine ranking requirements, and the site lacked engaging features to improve user experience. The site’s written content also needed to be expanded to accommodate for the needs of different client bases.

Our Solution:

We completely re-designed the website from scratch, optimising its layout for mobile and tablet devices. Our design team carefully structured each page to present content in unique, engaging and well-balanced way to maximise viewer retention. Fun details like mouse over effects and tasteful on-page animations contribute to a unique user experience.

We also provided content writing services, polishing and expanding existing service descriptions to position the company and its services well against other competitors in the market. As part of this, we created specific landing page for real estate agents and builders to address specific concerns these industries have. We increased the lead generation functionality of the site by letting download a Certificate of Currency by submitting their details.

Now, Celi Electrical have a fully-responsive, fully-customised website to make them stand out from the crowd & drive lead generation in future.

  • Form Factor
    Responsive Interface
  • Technology
    Wordpress Platform
  • Industry
    Electrical Services

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